Free Guide

Seller’s Guide to Success

Everything you need to know to sell your Mount Laurel home for top dollar, with less stress.

Partnering With Jacki & Stan

We have more than 20 years of combined experience and have lived in Mount Laurel for years. Jacki is licensed in PA and NJ and is a consistent top producer. We both majored in Accounting, and Stan is a former CEO of an orthopedic company. Our Bernese Mountain Dog, Cosmo, is part of the team too.

When you hire us, you get a team that treats your sale like it is our own.

  • We guide you through every step
  • Prompt calls and texts, every time
  • Connection to all the services you need
  • Immediate feedback after showings
  • We represent your best interests
  • A simple, stress-free sale

Our Results

19.2Days on Market

vs. 43 days for the average agent. That is 58% faster.

105.4%Of List Price Earned

vs. 98% for the average agent, about $31,296 more on a typical sale.

Top 1%Of Bright MLS Agents

Ranked by sales volume and number of units.

Even a small difference adds up. On a $500,000 home, a 4% higher sale price is $30,000 more in your pocket.

The 4 Stages of Selling

Prelisting

Meet your Sales Associate, evaluate the property, discuss selling strategy, complete a market analysis, set the sales price and sign the listing agreement.

Prepping for Market

Launch the marketing campaign, take professional photos, install signs, submit the listing to the MLS, deliver a property brochure, start email campaigns and schedule an open house.

Active on Market

Hold the open house, begin showings, maintain curb appeal, keep the home show-ready and share all feedback with you.

Offer & Closing

Receive and negotiate offers, accept an offer, complete inspections and the appraisal, then close.

Our 3-Step Launch Plan

A phased launch builds early interest and anticipation, which puts you in the power position when offers arrive.

Exclusive Listing

Time to prepare your home, marketing and professional photography, with an option for early showings to high-urgency buyers who may pay top dollar.

3 days to 2 weeks

Coming Soon

The listing is announced and syndicated in the MLS with no showings. Buyers discover your home online while we advertise the open house and schedule showings.

2 to 3 days (Wed to Fri)

MLS Active

Your home is fully prepped and marketed, ready to be showcased and sold for top dollar.

If needed

Prelisting regulations vary by location. All listing agreements are set for six months minimum.

Home Selling by the Numbers

Introduction

Meet your agent. Share goals, questions and concerns.

Pricing

Expertly position your home in the marketplace.

Marketing

A comprehensive strategy maximizes your listing’s reach.

Listing

Your home is added to the MLS and appears on a vast network of websites.

Offers

Evaluate purchase offers and understand all terms and conditions.

Negotiations

Guidance, advice and strategy for your best possible outcome.

Under Contract

Agreements are reached and the deal heads to closing.

Closing Day

The transaction is completed and keys are handed to the new owner.

Steps to Prep Your Home

Simple tasks that make a great first impression.

Outside
  • Trim, weed and tidy up the lawn and garden
  • Clean up pet areas; resod or seed
  • Repair screens, windows and doors
  • Add fresh mulch under shrubs
  • Add potted or hanging flowers to the deck or porch
Living and Family Rooms
  • Rearrange furniture for a more spacious feel
  • Remove any extra pieces and store them
  • Spot clean carpets or rugs
  • Use neutral paint or wallpaper
  • Accent with fresh flowers
  • Open the shades and drapes to let in light
Kitchen
  • Clear away extra small appliances
  • Remove stains and items from the sink
  • Straighten memo areas and remove papers
  • Clean and deodorize the vent or exhaust hood
Bathrooms
  • Clear counters of extra toiletries and store them out of sight
  • Remove stains and mold from sink, tub or shower
  • Patch, caulk and grout as needed
  • Put out attractive “for-show-only” towels
Bedrooms
  • Straighten closets. Box and store clothing, shoes, etc. as necessary
  • Arrange toys to look appealing
  • Add curtains or valances to rooms without them
  • Remove attention-getting posters
Basement and Garage
  • Thoroughly clean and deodorize areas where pets sleep or spend time
  • Straighten tools and the laundry area
  • Sweep floors and clean up grease spots
  • Get rid of any items you will not be taking with you

Your Marketing Plan

Smart Pricing

Priced to current market conditions and trends with Weichert’s proprietary Price Trend Analysis tool.

Prep & Staging

Proven home preparation and staging changes that yield better returns, more choice in offers and faster sales.

Layered Exposure

Facebook ads, social media, print mailers, flyers, yard signs, video, the MLS, hundreds of real estate websites and Weichert.com.

Professional Photos

HD photography and compelling descriptions in professionally produced materials for agents and buyers.

Local & Global Reach

Open house system, neighborhood mailers and agent networking locally, plus Leading Real Estate Companies of the World globally.

Weekly Reporting

A weekly seller report shows how your listing is performing, plus expert offer negotiation and buyer qualification.

What Sellers Say

Selling our family home of 25 yrs was an emotional experience for me. Our process needed to be handled with care by someone who was able to empathize with how difficult that this sale was for me. Jacki and Stan connected with me from the beginning. They are the best of the best but what truly differentiates them is their empathy and their ability to connect with us. They are the total package. They have huge hearts as well as the expertise to say what they do and do what they say. I am so grateful that they were the team who we chose to sell our house.

Susan G.Mount Laurel, NJ

Jacki is simply amazing! We interviewed quite a few agents. Some tried to set our expectations too low, some tried to lure us with a promise of moon. Within 15 minutes of walk through, Jackie gave us a perfect game plan. … She masterfully negotiated with them all to get us the best price for our house, much above our expectations. Jacki is not just a veteran agent rich with knowledge and experience but also an advisor you can trust and a friend you can depend on. We highly recommend her!

C AbhayMount Laurel, NJ

Ultra-professional, really on top of their game with comps and getting you the best possible price for your home, no matter the type. … By following their advice on list price, I had two occasions with bidding wars and closed at higher than list price (my mom’s house and a year later my own townhouse). You absolutely cannot find a better agent/team.

L J GreinerMount Laurel, NJ

Connected to Our Community

Annual Spring Egg Hunt founder, 12+ yearsPhotos, Cookies and Crafts with Santa founderLenape PTO and Football TreasurerRobotics Club TreasurerProject Graduation Co-ChairGirl Scout Leader, 10 yearsScouting for Food volunteerCCD Teacher, 8 yearsSpringville Art Show Decorating Committee

The Weichert Way

A 32-step process that guides your sale from first meeting to settlement.

See all 32 steps
  1. Get acquainted with you and your home
  2. Present a customized marketing plan
  3. Deliver a pricing evaluation
  4. Recommend improvements
  5. Finalize the listing agreement
  6. Review Weichert’s suite of services
  7. Discuss home protection plan benefits
  8. Post “For Sale” sign
  9. Add to Multiple Listing Service (MLS)
  10. Post on major real estate websites
  11. Engage Weichert.com Welcome Center
  12. Arrange Weichert Caravan
  13. Plan broker open house
  14. Manage print marketing strategy
  15. Send “Just Listed” cards
  16. Host Ultimate Open House
  17. Convey affordability data to buyers
  18. Get interoffice referrals
  19. Connect with transferees
  20. Offer mortgage pre-approvals
  21. Share listing updates with team
  22. Follow up with feedback
  23. Streamline your transaction
  24. Provide relocation assistance
  25. Analyze market and provide updates
  26. Strategize with office sales manager
  27. Field all offers and negotiate
  28. Help settle on all sales terms
  29. Manage contract process
  30. Negotiate any inspection issues
  31. Confirm mortgage commitment
  32. Support through closing and settlement

Read the Original Guide

Prefer to flip through the full designed guide? It is right here, or save a copy to read later.

Curious About Your Competition?

See what is on the market near you and how your home compares. Call or text Jacki and Stan at 856-235-1950.

Stan Smoyer
Jacki & Stan SmoyerBroker Associates · Weichert Premier · The Smart Move